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Moto Beach Classic

The inaugural Moto Beach Classic started out as a wild idea and developed into a Southern California cultural explosion. The one-day festival brought together Super Hooligan street bike flat track racing, drag and mini bike racing. At the... Read More →

Posted on November 10, 2017 by Bell

Deus Slidetoberfest

Our friends at Deus Temple recently hosted their annual Moto, Surf, Music, Art festival aptly named Deus Slidetoberfest. ... Read More →

Posted on October 31, 2017 by Bell

Bell All-Star John Tomac: Greatest of All Time

Morning comes early on Tomac ranch. Work starts before sunup. There are crops to tend to, fields to be tilled. The horses and chickens need to be fed. There are a variety of machines to gas up and maintain, and there’s also the matt... Read More →

Posted on October 9, 2017 by Bell

All-new 2018 Helmets will be announced Soon!

On September 21, 2017, Bell will release the 2018 helmet line up featuring new technology, styles, and colors for every rider. If you run 2-wheels, we’ve got something new for you. MX-9 Adventure MIPS Available September 2017 QU... Read More →

Posted on September 18, 2017 by Bell


Making lids for your lid since 1954 When Bell started in 1954, we developed an in-house test lab to make sure our helmets met the highest standards of safety and quality. In the decades to come, the test lab facility served many helmet c... Read More →

Posted on September 13, 2017 by Bell

Tyler Heuertz wins Bell’s Brawl at the Buffalo!

Tyler Heuertz (@TallBoyyTee) wins Bell’s “Brawl at the Buffalo” First of its kind V-Twin Stunt Contest at the Legendary Sturgis Buffalo Chip August 8th, 2017   Salt Lake City, Utah (August 15, 2017) – After a significant weat... Read More →

Posted on August 18, 2017 by Bell

All-new 2018 MTB Helmets

Coming soon Whether you’re bombing a bike park, slaying singletrack or just heading out for a weekend ride, our all-new dirt line of purpose-built MTB helmets offer more versatility, more comfort and better protection than ever before.... Read More →

Posted on August 10, 2017 by Bell

Christmas in July

Get 20% off For a limited time, your favorite Bell retailer can give the gift of 20% off some of our most popular models. Act now to take advantage of this offer — find a dealer near you. (Note: Offer not available at V... Read More →

Posted on June 28, 2017 by Bell

Bell is proud to be the official helmet of Nitro Circus

Nitro World Games 2017 June 24, 2017 Salt Lake City, UT Join the Fun Learn more about Nitro Circus. ... Read More →

Posted on June 21, 2017 by Bell


As a young teen, Craig Schommer had an eye-opening introduction to bike racing at a San Jose velodrome: “I remember racing around, scared out of my wits, and then somebody crashing … unconscious in a pool of blood, and I’m thinking:... Read More →

Posted on June 19, 2017 by Bell

Get a Free Shield with the Purchase of Select Bell Helmets

For a limited time, purchase any of the following helmets and receive a free face shield.* This special offer is only valid June 1–30, 2017. Take advantage of this special offer today — find a dealer near you. Star Series Panovi... Read More →

Posted on June 1, 2017 by Bell

Bell All-Star Mike McCarthy: The Modest Champion

Mike McCarthy was a world champion, two-time Olympian and multiple national champ. But he was never into self-promotion: “I look back, see all these magazine covers with Americans on them and I think, where was I?” McCarthy was exactl... Read More →

Posted on May 22, 2017 by Bell